Delivering a soulful experience involves a conscientious effort to provide an unforgettable memory to customers. It describes anything from a visit to your website, shopping in your store, using your salon service, dining at your restaurant, or attending a branded event or party. It can only be accomplished by a cohesive team that genuinely cares about the customer. Companies that consistently get it right with leadership, company culture, and giving the customer above and beyond what they expected deliver The Soulful Experience. This book will provide simple (yet not necessarily easy) suggestions to business owners, executives, and managers who are ready to take the steps necessary to stand apart from the competition.