Layrite Matte Cream is for those wanting a natural, structured finish with added texture and flexible hold. This water-soluble styling cream conditions the hair and scalp, tames frizz and adds definition while leaving your hair feeling soft and natural without a stiff or waxy feeling. The smooth formula distributes evenly for fast application and the clean matte finish leaves hair looking natural and healthy. Washes out easily Smooth formula Flexible Shine: 0 / 5 Hold: 3 / 5 Who Is It For? All hair types What Does It Do? Tames frizz Creates definition Adds medium hold with a matte finish How Do You Use It? Apply a small amount to the palms Distribute evenly through damp or dry hair and style as desired The drier the hair the higher the hold Restyle by running your comb or hands through hair, no water required Rinses out easily with water alone