Pureology Hydrate Shampoo is a luxuriously creamy, sulfate-free formula that incorporates Jojoba, Green Tea, and Sage to deeply hydrate normal to thick, dry, colour-treated hair. With an aromatherapy blend of Lavender, Bergamot, and Patchouli, this shampoo will leave your locks feeling moisturized and protected. Pureology Hydrate Shampoo is 100 % vegan and ZeroSulfate® with patented ANTIFADE COMPLEX® to protect colour vibrancy. Colour-safe protection ZeroSulfate® 100% Vegan Lavender, Bergamot and Patchouli scent Who is it for? Medium, Thick Straight, Wavy, Curly, Coily Colour-treated Dry, Frizzy What does it do? Extreme moisture Touchable softness How Do You Use It? Apply a dime-sized amount to wet hair at the scalp Gently lather and work the shampoo through to the ends Rinse Repeat for extra cleansing For best results, follow with Pureology Hydrate Conditioner and Colour Fanatic Multi-Tasking Leave-in Spray