Mold, sculpt and define your hair for any hairstyle you desire with LOMA Forming Paste. Formulated to give you complete control and ultimate holding power, this maximum hold paste provides a matte finish to your look while delivering a fresh orange and mango scent. Cruelty-free, Vegan-friendly, Clean and Sustainable Phthalate-free, Paraben-free, Sulfate-free, Gluten-free, Soy-free, and Salt-free Shine: 0/5 Hold: 5/5 Who is it for? All hair types What does it do? Maximum stronghold Matte finish How-To Work the desired amount into damp or dry hair then style Lock in your style with LOMA Finishing Spray for long-lasting results