LOMA Fiber Putty is a fibrous styling putty with a medium to firm hold. Texture - piecey - define hairstyles with an all-day hold. Enriched with nourishing Shea Butter for extra moisture and shine, this product is perfect for individuals who love to play with funky, fun styles! Cruelty-free, Vegan-friendly, Clean and Sustainable Phthalate-free, Paraben-free, Sulfate-free, Gluten-free, Soy-free, and Salt-free Shine: 2/5 Hold: 3/5 Who is it for? All hair types What is it for? Medium to firm hold Fibrous for flexibility Provides shine How-To Apply the desired amount onto damp or dry hair for endless styling options Tip: use on curls or braids to define and hold the style in place For the best results, finish with LOMA Finishing Spray to lock in your style