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Direct Assessment of Consumer Utility Functions by John R Hauser, Hardcover | Indigo Chapters

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Direct Assessment of Consumer Utility Functions by John R Hauser, Hardcover | Indigo Chapters
From John R Hauser
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Size: 0.25 x 9.21 x 0.63
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Von Neumann-Morgenstern Utility Theory Applied to Marketing | Direct Assessment of Consumer Utility Functions by John R Hauser, Hardcover | Indigo Chapters