American Crew Classic Matte Clay is for those wanting increased texture, workable hold and a silky matte finish. This water-soluble styling clay increases manageability, prevents breakage and delivers a medium hold with a matte finish for any style. Ideal for shorter to medium hair lengths. Washes out easily Water-soluble Shine: 0 / 5 Hold: 3 / 5 Who Is It For? All hair types Those with short to medium hair lengths What Does It Do? Provides long-lasting, workable hold Gives a non-greasy, matte finish Builds texture How Do You Use It? Work a small amount evenly through dry or towel-dried hair and style as needed