Ferrell, Business: A Changing World 7th Canadian Edition addresses the fast-paced, evolving nature of the business landscape in a Canadian and global context. Ferrell presents concepts that entry-level students can understand and learn in a one-semester course. With the most up to date content and technology available, Ferrell represents the best value available in the brief Introductory Business market today. What sets Ferrell apart is an unrivaled mixture of topical depth, current content and student-focused design and pedagogy. Ferrell offers a real-world, skill-building, decision-focused framework in a compact and user-friendly format providing instructors the opportunity to cover all key business concepts in a single semester.