Anomaly provides proven financially conscious and easy-to-implement methods for those who want to turn heads, be memorable, and become the anomaly. Rather than rambling about high level topics that turn out to be nothing more than a plethora of cliché “rah rah” phrases that are supposed to get people excited about business, Zack Miller, an award-winning business man, shows readers what they can do today to grow their brand. Anomaly teaches readers how to stand out from the millions of people fighting for attention; addresses both online and in person strategies; helps readers grasp the concept of confidence when building an audience; showcases proven case studies of methods in action; and includes methods that cost less than the book itself. Whether they are a marketing professional or an individual striving to stand out from the crowd, Anomaly teaches readers things they can implement immediately to start seeing results—things they may not have thought about or believed they can do. For those who are tired of spinning their wheels and making no progress, Anomaly reveals how to start moving forward.