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Advances in Advertising Research (Vol. XII): Communicating, Designing and Consuming Authenticity and Narrative
Coles
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Advances in Advertising Research (Vol. XII): Communicating, Designing and Consuming Authenticity and Narrative in Grande Prairie, AB
Current price: $262.95
Coles
Advances in Advertising Research (Vol. XII): Communicating, Designing and Consuming Authenticity and Narrative in Grande Prairie, AB
Current price: $262.95
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Size: Paperback
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This volume is a compilation of research presented at the 19th International Conference in Advertising (ICORIA), held in Bordeaux (France) in June 2021. Renowned scholars from around the globe share their knowledge and contribute to state-of-the-art research on advertising research. This volume is intended to academic, professional and student readership.
This volume is a compilation of research presented at the 19th International Conference in Advertising (ICORIA), held in Bordeaux (France) in June 2021. Renowned scholars from around the globe share their knowledge and contribute to state-of-the-art research on advertising research. This volume is intended to academic, professional and student readership.
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