Navigating the world of academic writing and publishing can be overwhelming. This book provides the antidote. Written by a team of authors who are at different stages of their careers, this book provides hands-on advice and strategies to turn academic writing from a daunting experience to a joyful journey. It gives a complete overview of the publishing process, from how to write an academic paper, chapter or book, to areas that are often overlooked, such as indexing a book, working with images and copyright, dealing with advertising and disseminating the book, ethical issues, open access, predatory publishing, and much more. The chapters are short and clearly labelled, with questions for reflection and discussion at the end of chapters, making them a handy reference for readers to dip in and out of. Demystifying aspects of academic writing, academic writers will come away with the confidence and knowledge to 'publish and thrive.'