Major corporations in the technology, pharmaceutical, and auto manufacturing industries focus on their revenue and profit, marketing strategies, and creative ways to develop, manufacture, and market new products. Organizations are expanding and improving existing businesses and creating tomorrow's markets. To that point, many companies are creating strategic-planning teams dedicated to developing those plans needed to maintain their edge and profitability in their current marketplace. Accompanying this new thrust in strategic planning are new concepts and methods identified through the concepts of supply chain management and a stronger emphasis on quality improvement, problem-solving, and organizational realignment. In the past, it was generally left to an organization's senior-level management to develop strategic planning.