From the creation of the American-LaFrance Fire Engine Co. in 1904 through the company's latest deliveries in 2004, McCall provides insight into the company's often complex corporate history with emphasis on the development of ALF motor fire apparatus. Comparisons to its competitors help explain the various development stages in apparatus style and components. Detailed, historic photographs show the wide variety of apparatus produced by ALF over the last century. A color gallery portrays the ALF colorful designs that remain popular for U.S fire departments today. The story wouldn't be complete without a chapter on ALFCO's Canadian Cousin, LaFrance Fire Engine & Foamite Ltd. An appendix explains the various types and series and the time period they were built. An outline of the various names the company went through is also